Looking to Export or Launch Your Products in the European Union?

This guide provides essential information to help you bring food, cosmetics, and dietary supplement products into major EU markets such as France, Germany, the Netherlands, Italy, and more.
With GOL’s support, you can start the right way – fully compliant, properly licensed, and on the right track from day one.

Expand to the EU

Market Insights & Data in the European Union

The European Union is one of the most regulated yet rewarding markets in the world. With over 447 million consumers, high online shopping rates, and a strong preference for safe and high-quality imported products, the EU presents tremendous opportunities for exporters.

According to the European Commission and market data providers, the demand for clean-label, natural, and functional products is growing rapidly—especially in food, skincare, and wellness sectors.

Key Statistics at a Glance

Total population of the EU

0 M+

Average annual import

0 %

EU e-commerce market size

€ 0 B

Exporting Products to the European Union

However, entering the EU requires careful planning. Each product category must comply with strict regulations on ingredients, packaging, labeling, safety documentation, and distribution responsibilities.

Expand to the EU

How to Enter the EU Market

There are three main approaches businesses can take to bring their products into the EU. Each model suits different budgets, growth strategies, and levels of operational control. Choose the one that matches your export goals.

+ Sell via platforms like Amazon EU, eBay, or your own website, shipping from Vietnam or EU fulfillment centers.
+ Product range must comply with EU safety, labeling, and tax requirements.
+ Licensing: Product notification may be required (e.g. CPNP for cosmetics, EU compliance for supplements).
+ Sales & Marketing: Managed by your team or outsourced locally.
+ Shipping: Cross-border with fulfillment hubs in Germany, France, or the Netherlands.

Best for: Businesses looking to test the EU market quickly with manageable investment.
GOL can assist with: Product compliance checks, Responsible Person (RP) services, EU tax guidance, and fulfillment partner connections.

+ Collaborate with importers or distributors in countries like Germany, France, or the Netherlands to import, warehouse, and retail your products.
+ Licensing: Handled by the local importer or supported by GOL.
+ Sales & Marketing: Usually led by the distributor; may include co-branding or shared campaigns.
+ Shipping: Local last-mile delivery using established EU networks.

Best for: Businesses targeting long-term market presence with scalable local operations.
GOL supports by: Connecting you with certified importers, preparing technical documentation, and ensuring product readiness.

+ Supply in bulk to EU-based wholesalers or distributors.
+ Licensing: Fully managed by the buyer/distributor.
+ Sales & Marketing: Minimal control on your end.
+ Shipping: Managed by local partners under CIF/DDP terms.

Best for: Brands prioritizing speed and cost-efficiency, even with less control over branding.
GOL can connect you with: Distributors with strong retail networks in food, cosmetics, and supplement categories.

G.O.L can assist you with

Let us be your trusted partner—just as we’ve helped hundreds of businesses successfully navigate EU regulations and bring their products to market across Europe.

EORI Business Registration

Product Labeling & Documentation Consulting

Ensure your packaging, ingredient lists, and claims meet EU regulations. We help you prepare label templates, technical files, and multilingual compliance content.

Responsible Person (RP) and Importer of Record (IOR) Services

We assist with nominating an official RP/IOR in Europe—mandatory for cosmetics and many food and health products—to ensure your product is legally placed on the market.

Logistics Partner Connections

From air freight to temperature-controlled last-mile delivery, we help you choose the right partners across the EU for cost-effective and compliant shipping.

ICS2 Shipment Filings

Submit ICS2 shipment filings easily to comply with EU import regulations and ensure smooth delivery.

Cross-Border E-Commerce Setup

Whether through Amazon EU or your own store, we help you set up, register for VAT, and connect with fulfillment centers across Europe.

Why Choose Us?

Specialized expertise in compliance

End-to-end solution

23+ years of experience

Expand to the EU

How We Help You Expand to the EU

Assessment & Strategy

Compliance Setup

Logistics Implementation

Marketplace Launch

Ongoing Optimization

How Can You Start Exporting to the EU Today?

Let us be your trusted partner—just as we’ve helped hundreds of businesses successfully bring their products into the European market.

Contact Now

Looking to Export or Launch Your Products in the European Union?

Expand to the EU

Market Insights & Data in the European Union

Exporting Products to the European Union

Expand to the EU

How to Enter the EU Market

G.O.L can assist you with

Why Choose Us?

Expand to the EU

How We Help You Expand to the EU

Assessment & Strategy

Compliance Setup

Logistics Implementation

Marketplace Launch

Ongoing Optimization

How Can You Start Exporting to the EU Today?

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